With customers ranging from professional contractors to DIYers, and over a million different SKUs available, we wanted to optimize the shopping journey — online and in-store.
Putting inspiration in the palm of your hand, the app gives shoppers powerful tools — such as wishlists and voice search. By contextually organizing the information, each customer has a personalized experience tailored to them and their projects.
Upon arrival at the store, the app switches to Store Mode™ — a store-specific dashboard and a map of where to find items saved in the shopping list.
Upon arrival at the store, the app switches to Store Mode™ — a store-specific dashboard and a map of where to find the items saved in your shopping list.
Using a card-based design system, we created a vast library of components that delivered a consistent experience on mobile, and on the web.
Prat Vemana, Vice President Online, The Home Depot
Mobile sales doubled in one year
Best-in-class, Forrester’s Retail Wave
Best Omni-Channel Experience, Innovative Retail Technologies Awards