Credit One did not have a mobile application. But in banking, these days, it’s a must-have. Our challenge was to create one that would improve customer lifetime value and drive longer-term retention and loyalty.
By uncovering motivations within each customer’s financial lifecycle, we created a personalized experience that allows Credit One users to securely and easily achieve their financial goals.
Michael Coleman, SVP of Digital Marketing
An engaging mobile experience empowers customers to improve their credit score, and Credit One has an active role in helping them achieve healthy financial habits.
Over 1.3 million downloads, 4.5 stars rating and over 8500+ reviews within four months of launch.